July 23, 2004


SEMINARS
Plan
ahead for your newspaper's training for 2004-2005. Click here to see what PNA has
scheduled for you -- including online seminars, those held at PNA and other
sites throughout the state.
More
seminars ...
GOV'T. AFFAIRS
PNA
continues to watch bills threatening open government
under the guise of protecting privacy. Plan
to attend one of PNA's government
affairs committee meetings and find out more.
ADVERTISING PLACEMENT
One-stop
service: One order, one bill, period.
PNA's HUMAN RESOURCES NETWORK
The Human
Resources Network, a new program for PNA members, provides proven
tools and techniques for newspaper managers to maximize any organization's best
renewable competitive edge -- your employees.
HELP WANTED
PNA
updates its employment listings every day that new ads are received. Click here
to see what jobs are available.
H & D HOME
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How valuable are online
registrations?
Newspaper web sites have increasingly used online
registration to gather information about their web readers, in fact, some
have made it compulsory.
For many regular readers, it's no trouble to provide some basic
information -- age, family household income range, gender and ZIP code --
to read news content. After all, giving away such information is better
than paying for news, which web users have resisted in most cases.
However, some readers and privacy
advocates oppose this model, which helps newspapers connect readers
and advertisers. After Knight Ridder's philly.com (home of The
Philadelphia Inquirer and Philadelphia Daily News) began requiring
registrations, CNN
investigated some of the system's pros and cons. Rachel
Metz of Wired lambasted
registration at newspaper sites this week.
The registration model inspired bugmenot.com,
a web site providing login names and passwords for getting around the
process. The site claims to have this information for thousands of
sites, and its top requests are all online newspapers --
nytimes.com,
washingtonpost.com,
latimes.com,
ajc.com,
and chicagotribune.com.
The Pennsylvania Newspaper
Association is opening this issue up to members to share ideas on
getting the best value from online registrations. Do you have a way of
combating bogus registrations (with fake e-mail addresses)? Have
online registrations helped your online advertising efforts?
Send
us an e-mail and we will post responses in a future edition of Headlines
& Deadlines.
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York reporter takes three national awards, four
other Pa. writers take honors in contest
Jennifer Gish, a reporter with the York
Daily Record/Sunday News, took first, second and honorable
mention awards in an annual national writing competition.
Gish, formerly with The York Dispatch/Sunday News,
took a first place award for general feature, a second for arts and
entertainment feature and an honorable mention for short feature in the
competition sponsored by the American
Association of Sunday and Feature Editors.
Jennifer Vogelsong, also with the Daily Record, took
second place honors for general feature. Both writers competed in the up
to 75,000 circulation division.
In the 75,000 to 175,000 circulation division, Mike
Sielski of The
(Allentown) Morning Call won a first place award for narrative
feature. The Philadelphia
Daily News' Ronnie Polanczky and Jim Nolan won honorable
mentions in the general commentary and short feature categories.
Tribune-Review makes management moves
Kraig Cawley, vice president of Tribune-Review Publishing Co., was named
general manager of the Valley News Dispatch, Tarentum. Cawley has held
several positions in the company since 1992, including advertising
director for the Tribune Review in Greensburg and the Pittsburgh
Tribune-Review.
Cawley succeeds Rick Monti, who has accepted a
special assignment at Tribune-Review Publishing and will relocate to the
company's corporate office in Pittsburgh.
A former executive with Howard Publications and
Thomson Newspapers, Walter Heskett has been hired as the assistant general
manager of the Pittsburgh Tribune-Review. He will be responsible for
circulation, advertising, human resources and production.
Former publisher J. Graff Bomberger dies
J. Graff Bomberger, who served as publisher of the News Dispatch for 25
years, died July 4, 2004.
Bomberger, 84, of Jeannette, was affiliated with the
News Dispatch (which formerly served the Jeannette and Irwin areas) from
1940 to 1975. He took over as editor and publisher in 1950 after the death
of his father.
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From the Hotline:
Member Alert: Newspaper hit with $1,000 fine for holding
auction deemed unlawful
Teri Henning, PNA's media law counsel, explains how state regulators
fined a Pennsylvania newspaper for holding an online auction without
the proper license.
[CLICK
FOR MORE]
Use this link to visit the Headlines & Deadlines page which groups and
archives Teri Henning's weekly 'From the Hotline' columns.
[HOTLINE
ARCHIVE]
Members: Please call hotline number for fastest
service
To get the best service from the PNA's Legal Hotline, please call (717)
703-3076 or e-mail Media Law Counsel Teri Henning at terih@pa-news.org
Some members may have used other hotline numbers, or
contacted other PNA staff members in the past, however, Teri is the
current hotline contact person. Please share the above number with your
newspaper staff as it gives us the best chance of answering your question
by your deadline.
Does your communications network have a traffic
cop? It should.
Did you know there's a big similarity between the Interstate Highway system and your business' phone lines? It's true. In fact, just as a civil engineer determines the number of lanes a highway must have to accommodate the number of cars during rush hour, a properly engineered communications network has enough lines so calls are never blocked and you never pay for lines you don't use.
If you haven't evaluated the engineering of your communications network, there are four areas to consider: determining the busy hour, trending,
forecasting and calculating.
[CLICK
FOR MORE FROM PNA PARTNER ATX COMMUNICATIONS]
Dickinson governors get taste of
sunshine
The board of governors for the Dickinson School of Law
had a taste of sunshine this week as a committee of the board held its
first public meeting under the amendment to the Sunshine Act, Act 89-2004,
that was signed into law July 15.
Eight members of the board met
Wednesday, July 21, discussing a proposal for a two-campus arrangement
that Penn State officials are selling as a "win-win"
opportunity. The (Harrisburg) Patriot-News reported that some board
members were concerned that the board would lose its power under the
arrangement.
Board President LeRoy Zimmerman said
the board will vote on the proposal by Aug. 15, according to The
Patriot-News.
PNA members The (Carlisle) Sentinel and
The Patriot-News had taken the board to court to force it to hold open
meetings. The newspapers lost in Commonwealth Court, but the Pennsylvania
Supreme Court agreed to hear the appeal.
PNA's Employment Center shows
current openings, provides candidates for jobs
This week, PNA's help
wanted listings include four openings for reporters, as well as
ads for a publisher, a copy editor, a style/entertainment editor, an ad
manager
and a phone room supervisor. If none of these opportunities interest you,
consider submitting your resume to one of the job banks, with links below.
If it's job candidates you are looking
for, PNA's
Job Bank has more than 30 candidates seeking editorial
positions. Several other candidates are also listed for advertising,
management, photography, production, information services and new media
positions. If you find a candidate you would like to learn more about,
just call Luann Smith at (717) 703-3075 or e-mail
her to request a resume.
More candidates are available through
the PNA
Minority Job Bank, which currently lists 12 editorial job
seekers, as well as seven candidates seeking jobs in broadcast journalism,
business, information services, public relations and photojournalism. If
you find a candidate you like, send an e-mail to Connie
McNamara.
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Allegheny County to post all arrests online
Allegheny County's district attorney recently
announced that beginning Aug. 1, all arrests in the county will be
posted on the county web site.
Arrests will be posted as a police blotter, which
is a public record under the Right to Know Act, and will stay online for
three days.
[CLICK
FOR MORE FROM THE PITTSBURGH POST-GAZETTE]
Associated Press moves into new headquarters
in Manhattan
The Associated Press left its former headquarters July 17, beginning a
three-week move into its new offices at 450 W. 33rd St., Manhattan.
Employees formerly split between four locations in
the city are consolidated in the new location.
[CLICK
FOR MORE]
Tribune publishers out as company continues
to deal with circulation scandal
The publishers of two New York newspapers, Newsday and Hoy, were replaced July 19 as Tribune Co. grappled with a continuing circulation scandal.
Raymond Jansen, who has served as publisher of Newsday since 1994, will retire in
mid-August. Louis Sito, who has served as publisher of Hoy since 1998,
has already been replaced with an interim publisher. Both departures were called retirements by Tribune.
In June, Tribune said circulation numbers for Newsday and Hoy had been inflated. Last week, the media company disclosed further circulation misstatements, saying they occurred in the same period as the earlier reported problems — the 18 months that ended in March. Misstatements affecting 2001 and 2002 numbers also were discovered.
The Audit Bureau of Circulations, punished the two papers for breaking circulation rules and condemned their "deceptive and fraudulent circulation practices."
Top company officials said while they have confidence in the accuracy of circulation numbers at their other newspapers, they are now verifying them and have imposed additional controls. Every Tribune publisher, chief financial officer and circulation vice president must now certify the accuracy of reported figures and that ABC rules were followed.
Three-month study looks at portrayal of
presidential candidates' character traits in media
How much influence does the news media have on public
perception of character traits -- both positive and negative -- of
presidential candidates? A recent study, backed by the Project for
Excellence in Journalism, dissected the issue, analyzing three months of
news coverage (1,500 news stories), campaign ads and late night comics
that dealt with the presidential campaign.
Researchers reported that the news media assigned
traits -- questioning Bush's credibility or labeling Kerry as a
flip-flopper -- without citing any evidence of the claim 44 percent of
the time.
In determining the source of themes -- positive
and negative -- the campaigns themselves and journalists'
analysis/commentary ranked first and second, respectively. For instance,
campaign sources and journalists themselves each accounted for about
one-third of the stories repeating the "Bush lacks
credibility" theme. The credibility theme was repeated about twice
as often in print than television, unlike most of the other assertions,
which were relatively evenly split.
Follow the link below for complete reporting of
the study, on the site of the Project for Excellence in
Journalism.
[CLICK
FOR MORE]
AP asks judge to order quick release of Bush military records
The Associated Press asked a federal judge July 16 to
order the Pentagon to quickly turn over a full copy of President Bush's
military service record.
The White House has released partial documentation of Bush's military service in the Texas Air National Guard but has not complied with the news service's Freedom of Information Act request for any record archived at a state library records center in Texas, the AP said in a court filing.
Records released so far do not put to rest questions over whether Bush fulfilled his National Guard service for a period during the Vietnam War, the AP argued in papers filed in federal court in New York.
Court tosses libel suit concerning use
of person's name fictitiously in ad
A federal appeals court threw out a lawsuit July 20 by a New Jersey man who complained that his former employer, an advertising company, libeled him by naming a fictitious derelict after him in a newspaper ad for the United Negro College Fund.
The character in the ad was a disheveled black man, sitting on a crate and holding a liquor bottle wrapped in a paper bag. Superimposed over the figure's face was a high school yearbook photo, with the name "Larry Botts," and the caption, "Dream: To study journalism and keep the politicians on their toes." The ad was part of the College Fund's well-known "A mind is a terrible thing to waste" campaign.
The real-life Lawrence Botts III filed his civil lawsuit in 2003, after he saw the full-page ad in The New York Times.
Earnings up for second quarter, according to Knight Ridder company officials
Knight Ridder, the nation's second-largest newspaper publisher, reported a 12 percent rise in earnings for its second quarter
July 22. But the company also issued a cautious outlook and said department store and national advertising were sluggish.
The company, whose properties include The Philadelphia Inquirer, Philadelphia Daily News, Centre Daily Times and the (Wilkes-Barre) Times Leader, earned $86.3 million in the three months ending in June, up from $77.2 million in the corresponding period a year ago.
Despite the improved bottom-line results, Knight Ridder Chairman and CEO Tony Ridder said in a statement that the operating performance was "not what we had hoped for." Ridder said that sluggish department store advertising and a decline in national advertising offset continued growth in real estate and help-wanted ads.
Overall advertising revenues rose 2 percent in the quarter to $760 million.
"Looking ahead, we are cautious," Ridder said, adding that the company expected advertising revenue to track at the same rate through the rest of the year as it had in the first four months.
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